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Trademark Specimen Refusal: Why it Happens and What to Do?

by Curt Lockhart | Sep 17, 2020 | Intellectual Property, Trademark

There are a few ways that trademark applications can be refused. It can cause more problems if you’re not ready for the application process. One common reason is “specimen refusal”. It is where the trademark specimen you sent does not meet the USPTO’s...

Is Your Trademark Too Close? Understanding “Likelihood of Confusion”

by Curt Lockhart | Aug 19, 2020 | Intellectual Property, Trademark

There can be many reasons why the U.S. Patent and Trademark Office (USPTO) might reject your trademark idea. It can be disappointing if you spend a lot of time coming up with a name or making your logo and they do not approve it for registration. One big reason they...

4 Common Problems When Applying for Trademarks

by Curt Lockhart | Jul 15, 2020 | Intellectual Property, Trademark

One of the first big things you should do for your business is get a trademark from the USPTO. It protects your company’s identity and helps your business grow. When you are ready to submit your application for trademark protection, problems like these might...

A Guide to Successful Trademark Searches

by Curt Lockhart | May 13, 2020 | Intellectual Property, Trademark

A trademark search is really important when you’re starting a brand. This process protects your brand’s distinct identity. It means checking to see if your trademark has already been used by someone else. It is best to do this first before you start your...

Brand vs. Trademark: What’s the Difference?

by Curt Lockhart | Mar 4, 2020 | Intellectual Property, Trademark

Are a brand and a trademark the same? No, not exactly. People sometimes use them like they’re the same. But they’re different. How? A trademark is just one part of a brand. What is a brand? A brand is how the public sees your business. It’s not just the...

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