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Brand vs. Trademark: What’s the Difference?

by Curt Lockhart | Mar 4, 2020 | Intellectual Property, Trademark

Are a brand and a trademark the same? No, not exactly. People sometimes use them like they’re the same. But they’re different. How? A trademark is just one part of a brand. What is a brand? A brand is how the public sees your business. It’s not just the...
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